Yohji Yamamoto: Influential designer with global presence
Yohji Yamamoto is a renowned fashion company that originated in Japan and is named after its founder, designer Yohji Yamamoto. Founded in the late 1970s, Yamamoto revolutionized the fashion industry with its avant-garde approach and unique designs characterized by asymmetrical cuts, predominantly dark colors and a daring mix of traditional Japanese fashion and contemporary trends. From the beginning, the label stood for a mix of rebellious spirit and deep cultural roots, which made it popular worldwide. The company has since become a global brand, with boutiques in many major cities around the world, including Paris, New York and London. The brand has also entered into several successful collaborations with other well-known labels and companies, and has been steadily expanding its product line.
Yohji Yamamoto products and business units:
- Womenswear
- Menswear
- Accessories, including bags and hats
- Shoes
- Perfumes
- Eyewear
- Y's - a sideline for women's fashion
- Y-3 - a collaboration with Adidas that includes sportswear and footwear
- Jewelry - jewelry collection
- Home and interior design items.
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